Featured Top
more audio always uploading…

After more than 30 years in the business you tend to have quite a library of audio. I’m uploading as fast as I can so stay tuned as more and more appears on the site.

-Scott

Read More »
Latest Blog Post
more audio always uploading…

After more than 30 years in the business you tend to have quite a library of audio. I’m uploading as fast as I can so stay tuned as more and more appears on the site.

-Scott

Read More »
Latest Blog Post
more audio always uploading…

After more than 30 years in the business you tend to have quite a library of audio. I’m uploading as fast as I can so stay tuned as more and more appears on the site.

-Scott

Read More »
Latest Blog Post
more audio always uploading…

After more than 30 years in the business you tend to have quite a library of audio. I’m uploading as fast as I can so stay tuned as more and more appears on the site.

-Scott

Read More »

About

Scott Walterman has been in the broadcast news business for more than 30 years. He started in his hometown of Miami at WCIX-TV and most recently was the Senior Director of News Programming at XM Satellite Radio. Scott has worked for some of the biggest names in the news business, including ABC, CBS, NBC and RKO. He has worked at some of the largest radio and television stations in the country including WOR, New York, WTVJ, Miami and WFLA in Tampa.

During his career, he has been at the forefront of bringing new concepts to operational reality. Working with ABC News, Scott was responsible for helping to expand Washington Area News Distribution into a private network – providing long-form news coverage to corporate clients across the U.S. This innovative concept was one of the first new media projects to be undertaken on a national scale at the dawn of the internet age.

At Ryder Communications in Miami as executive vice president – Scott helped to launch the multi-million dollar communications company that provided 1-800 and 1-900 telephone service to organizations throughout the US and in Latin America. Ryder Communications was one of the first companies to take advantage of the opportunities in the new media world following the breakup of AT&T. Under his operational leadership the company grew from seven employees to more than 400 in three years. At Ryder, Scott wrote the corporate guidelines that covered everything from company policy to daily operating protocol in effect helping to create an entirely new industry.

At NBC News he was a member of the team that unified NBC’s look and content on the internet at the launch of msnbc.com and the MSNBC network. This website and the network of connecting NBC sites became the most visited news website on the net. He led the push to use the internet sites as a place for audio and video content and uploaded the first such national content from the Miami site. He was also part of the team that relaunched the NBC Radio Network in 2003.

In his role as Senior Director of News Programming at XM Satellite Radio, Scott was tasked with building a news organization for the multi-billion dollar start-up from the ground up – personnel, technology, strategic alliances and 24/7 news content. At XM, Scott was able to develop new programming; from individual shows on existing channels to the creation of completely new channels (streams) – from concept to broadcast operations. He created and launched several completely new formats to serve the existing audience and to attract new audience to the service.

Utilizing cutting edge-technology and innovative processes for gathering and disseminating news and information, Scott was able to launch the first ever satellite radio news channel. This success lead to Scott being tasked with creating and launching other 24/7 news channels including XM Public Radio (with Bob Edwards as anchor), Red Cross Radio, POTUS (The 24/7 Presidential Election Channel) and The USA Today News Channel.

In addition to creating and managing the several-hundred-million dollar department, Scott also acted as news director and anchored the morning show on XM’s Presidential Election channel building a weekly audience of more than a million listeners. As Senior Director of News Programming he worked with corporate, sales, marketing, legislative lobbying, public relations and other departments to develop new product, increase audience, increase sales, identify and act on marketing, public relations and lobbying opportunities.

He was the point of contact for XM’s operational relationships with The BBC, ABC News, Bloomberg News, CNBC, CNN, C-SPAN, Fox News, MSNBC, Public Radio International, American Public Media, The American Red Cross, The Weather Channel, The Recording Academy, The National Journal, The Washington Post companies, and others.

Throughout his career as an anchor/reporter, Scott has traveled the world covering many national and international news stories and has been honored with several national Associated Press and United Press International awards for his work.




Videos, Slideshows and Podcasts by Cincopa Wordpress Plugin